All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |
SOUTH AFRICAN QUALIFICATIONS AUTHORITY |
REGISTERED UNIT STANDARD THAT HAS PASSED THE END DATE: |
Identify and utilise marketing resources to meet objectives |
SAQA US ID | UNIT STANDARD TITLE | |||
10013 | Identify and utilise marketing resources to meet objectives | |||
ORIGINATOR | ||||
SGB Marketing | ||||
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY | ||||
- | ||||
FIELD | SUBFIELD | |||
Field 03 - Business, Commerce and Management Studies | Marketing | |||
ABET BAND | UNIT STANDARD TYPE | PRE-2009 NQF LEVEL | NQF LEVEL | CREDITS |
Undefined | Regular | Level 4 | NQF Level 04 | 4 |
REGISTRATION STATUS | REGISTRATION START DATE | REGISTRATION END DATE | SAQA DECISION NUMBER | |
Passed the End Date - Status was "Reregistered" |
2004-12-02 | 2007-12-02 | SAQA 1657/04 | |
LAST DATE FOR ENROLMENT | LAST DATE FOR ACHIEVEMENT | |||
2008-12-02 | 2011-12-02 |
In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise. |
This unit standard is replaced by: |
US ID | Unit Standard Title | Pre-2009 NQF Level | NQF Level | Credits | Replacement Status |
252197 | Identify and use marketing resources to meet objectives | Level 4 | NQF Level 04 | 4 |
PURPOSE OF THE UNIT STANDARD |
This unit standard is a core standard and forms part of the qualification, National Certificate and is registered at Level 4 on the National Qualifications Framework (NQF). Learners working towards this standard will be learning towards the full qualification, or will be working within a Marketing Environment, specialising in either Marketing Communication, Marketing Management, Market Research or Customer Management, where the acquisition of competence against this standard will add value to one's job.
This standard will also add value to learners who are starting their own business and recognises that Marketing forms an integral component of any business. The qualifying learner is capable of: |
LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING |
Learners accessing this qualification will have demonstrated competence in communicating verbally and in writing and computer technology at Level 3 on the NQF or equivalent. |
UNIT STANDARD RANGE |
Specific Outcomes and Assessment Criteria: |
SPECIFIC OUTCOME 1 |
Identify and assess marketing resources required. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. Relevant marketing resources are identified. |
ASSESSMENT CRITERION 2 |
2. Required resources are located according to organisational requirements. |
ASSESSMENT CRITERION 3 |
3. Marketing resources are sourced and obtained within agreed time frames. |
ASSESSMENT CRITERION 4 |
4. Marketing resources are assessed and evaluated and recommendations for improvement made. |
SPECIFIC OUTCOME 2 |
Utilise marketing resources to meet objectives. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. Resources are utilised in completing the tasks and activities. |
ASSESSMENT CRITERION 2 |
2. Marketing resources are allocated to tasks. |
ASSESSMENT CRITERION 3 |
3. Marketing resources are utilised optimally. |
ASSESSMENT CRITERION 4 |
4. Unplanned and/or unscheduled contingencies are identified and remedial actions planned. |
ASSESSMENT CRITERION 5 |
5. Allocation of resources is fair, consistent and aligns with the competence and capabilities. |
SPECIFIC OUTCOME 3 |
Account for marketing resources. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. Resources are listed and organised in a logical manner. |
ASSESSMENT CRITERION 2 |
2. Use of resources are documented and recorded in the required format. |
ASSESSMENT CRITERION 3 |
3. Resources are accounted for and are in the required location. |
UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS |
Providers offering learning towards this standard will be accredited by the Educational Training Quality Assurance Body (ETQA) of the services SETA and/or by GENFETQA. |
UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE |
A demonstrated understanding of:
|
Critical Cross-field Outcomes (CCFO): |
UNIT STANDARD CCFO IDENTIFYING |
Identify and solve problems pertaining to marketing resources and their usage and allocation. |
UNIT STANDARD CCFO WORKING |
Work effectively with others in the utilisation and allocation of marketing resources. |
UNIT STANDARD CCFO ORGANISING |
Organise oneself and one's activities to account for and utilise marketing resources effectively. |
UNIT STANDARD CCFO COLLECTING |
Collect, evaluate, organise and critically evaluate information pertaining to the allocation, use and accounting of resources. |
UNIT STANDARD NOTES |
This unit standard has been replaced by unit standard 252197, which is "Identify and use marketing resources to meet objectives", Level 4, 4 credits. |
QUALIFICATIONS UTILISING THIS UNIT STANDARD: |
ID | QUALIFICATION TITLE | PRE-2009 NQF LEVEL | NQF LEVEL | STATUS | END DATE | PRIMARY OR DELEGATED QA FUNCTIONARY | |
Core | 20907 | National Certificate: Customer Management | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20903 | National Certificate: Marketing Communications | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20899 | National Certificate: Marketing Management | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20894 | National Certificate: Marketing Research | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Elective | 49129 | Further Education and Training Certificate (FETC): Management and Administration | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | SERVICES |
Elective | 50479 | Further Education and Training Certificate: Advertising | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | MICTS |
Elective | 48818 | Further Education and Training Certificate: Arts and Culture Administration | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | CATHSSETA |
Elective | 20185 | Further Education and Training Certificate: Banking | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | BANKSETA |
Elective | 48854 | Further Education and Training Certificate: Fundraising | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | SERVICES |
Elective | 48669 | National Certificate: Live Event Technical Production | Level 4 | Level TBA: Pre-2009 was L4 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | CATHSSETA |
Elective | 60652 | Professional Qualification: Management and Administration | Level 4 | Level TBA: Pre-2009 was L4 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | As per Learning Programmes recorded against this Qual |
Elective | 14852 | National Diploma: Agri Sales and Service Management | Level 5 | NQF Level 05 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | AgriSETA |
PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: |
This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here. |
1. | AAR Trading and Projects (Pty) Ltd |
2. | Advanced Assessments and Training (Pty) Ltd |
3. | Africa Glory Empowerment Services |
4. | Assured Vocational Skills Institute (Pty) Ltd |
5. | ATTI Nelspruit Pty Ltd |
6. | Brainwave Project 707 Pty Ltd |
7. | Brainwave Projects 707 |
8. | College Africa Group (Pty) Ltd |
9. | Compuscan Academy |
10. | DC Academy |
11. | Delmas Development Centre |
12. | Fachs Business Consulting and Training |
13. | Gigimo Tourism Academy |
14. | HILLCROSS BUSINESS SCHOOL (PTY |
15. | Ikusasalethu Youth Development Project NPC |
16. | Legal Practice Academy |
17. | MAT 007 (PTY) LTD |
18. | Matibidi Raphela Investments (Pty) LTD |
19. | MBOWA COLLEGE PTY LTD |
20. | Metanoia Ratings PTY LTD |
21. | Musengavhadzimu Media |
22. | Nyathela Business College |
23. | Octomate Education Pty Ltd |
24. | Octopus Training Solutions |
25. | OPELONG BUSINESS INSTITUTE (PT |
26. | Peo Entle HIV Wellness Management and Youth Skills Development NPO |
27. | Production Management Institute of Southern Africa (Pty) Ltd |
28. | QUALITATIVE INNOVATIVE SOLUTIONS |
29. | RIAPHATHUTSHEDZA |
30. | Richfield Graduate Institute of Technology Pty Ltd |
31. | SIGNA ACADEMY (PTY) LTD |
32. | Sinovuyolethu Trading (Pty) Ltd |
33. | THE SHERQ CENTRE OF EXCELLENCE PTY LTD |
34. | Varsity Institute of Science & Technology (Pty)Ltd |
35. | Visionary Skill Academy |
36. | VUTHLARI MARKETING CONSULTING |
37. | Whitestone College |
All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |