SAQA

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SOUTH AFRICAN QUALIFICATIONS AUTHORITY

REGISTERED UNIT STANDARD THAT HAS PASSED THE END DATE:

Plan for commissioning a television programme

SAQA US ID	UNIT STANDARD TITLE
12610	Plan for commissioning a television programme
ORIGINATOR
SGB Audio-visual Media Production
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-
FIELD			SUBFIELD
Field 04 - Communication Studies and Language			Communication Studies
ABET BAND	UNIT STANDARD TYPE	PRE-2009 NQF LEVEL	NQF LEVEL	CREDITS
Undefined	Regular	Level 5	Level TBA: Pre-2009 was L5	7
REGISTRATION STATUS		REGISTRATION START DATE	REGISTRATION END DATE	SAQA DECISION NUMBER
Passed the End Date - Status was "Reregistered"		2018-07-01	2023-06-30	SAQA 06120/18
LAST DATE FOR ENROLMENT		LAST DATE FOR ACHIEVEMENT
2024-06-30		2027-06-30

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.

This unit standard does not replace any other unit standard and is not replaced by any other unit standard.

PURPOSE OF THE UNIT STANDARD

People credited with this standard will be able to:

Evaluate the success of a programmes past performance

Determine scheduling needs

Manage annual programme budget

Draw up and distribute briefs

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING

The credit value is based on the assumption that people starting to learn towards this unit standard are already competent in:

Reading and writing at NQF level 5

Computer literate at NQF level 4

The production processes

UNIT STANDARD RANGE

This unit standard will be useful to people who work in the audio-visual production industry and are responsible for commissioning programmes for a television channel.

Specific range statements are provided in the body of the unit standard where they apply to particular specific outcomes or assessment criteria.

Specific Outcomes and Assessment Criteria:

SPECIFIC OUTCOME 1

Evaluate the success of a programmes past performance.

ASSESSMENT CRITERIA

ASSESSMENT CRITERION 1

1. Information from the research department is collected and interpreted in terms of the success of the programme's past performance.

ASSESSMENT CRITERION RANGE

All Media and Producers Survey, Audience Ratings, Appreciation Index and focus groups

ASSESSMENT CRITERION 2

2. Profitability report on the programme is studied and interpreted in terms of the advertising revenue vs. the cost for the given time slot.

ASSESSMENT CRITERION 3

3. The programme's performance is evaluated, the future of the project is considered and discussed with channel management based on budget availability and overall programme performance.

SPECIFIC OUTCOME 2

Determine scheduling needs.

ASSESSMENT CRITERIA

ASSESSMENT CRITERION 1

1. Past time slots, financially viable slots and target audience are identified accurately.

ASSESSMENT CRITERION 2

2. International and national trends are considered when deciding new needs.

ASSESSMENT CRITERION 3

3. New trends are identified and needs prioritised.

ASSESSMENT CRITERION 4

4. Projects are identified for possible consideration.

ASSESSMENT CRITERION 5

5. Mandate and policies are adhered to in order to comply with legislation when determining scheduling needs.

ASSESSMENT CRITERION 6

6. Schedules of competitors are taken into account to maximise impact.

ASSESSMENT CRITERION 7

7. Pilot programmes and qualitative research is requested where there is uncertainty about a programme's possible success in terms of where new ideas will appeal to the target audience and channel, if the time slot is appropriate to the target audience, If the programme will attract sponsorships, if the preferred language is suited for the audience, if the presenter's age, language and gender fits the profile of the programme and channel, the suitability of the content, format and duration and if the level of content is appropriate to the target audience.

SPECIFIC OUTCOME 3

Manage annual programme budget.

ASSESSMENT CRITERIA

ASSESSMENT CRITERION 1

1. All relevant financial data is collected from business analyst and management.

ASSESSMENT CRITERION 2

2. The budget is prioritised according to needs and cost efficiency.

ASSESSMENT CRITERION 3

3. The budget allocated to different projects equals the production values.

ASSESSMENT CRITERION 4

4. The budget is allocated accurately for each genre/range as determined by the schedule.

ASSESSMENT CRITERION RANGE

Genre/range are New projects, Repeats, Rights, Script development, Evaluators, Sub-titling/dubbing

ASSESSMENT CRITERION 5

5. First and repeat broadcasts are agreed with the scheduling department.

ASSESSMENT CRITERION 6

6. Unsolicited projects are planned for and money allocated.

ASSESSMENT CRITERION 7

7. The necessity for co-productions and licensing agreements are determined and planned for in the budget.

ASSESSMENT CRITERION 8

8. Repeat broadcasts are determined in terms of cost, the suitability of the programmes to the target market and given timeslot on the schedule.

SPECIFIC OUTCOME 4

Draw up and distribute briefs.

ASSESSMENT CRITERIA

ASSESSMENT CRITERION 1

1. Briefs are drawn up according to broadcast schedule needs.

ASSESSMENT CRITERION 2

2. Briefs are drawn up with all relevant information available.

ASSESSMENT CRITERION 3

3. Delivery dates are accurate and allow sufficient time for all phases.

ASSESSMENT CRITERION RANGE

Commissioning, development and production

ASSESSMENT CRITERION 4

4. Briefs are distributed widely.

UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS

Accreditation Options:
Providers of learning towards this unit standard will need to meet the accreditation requirements of the MAPPP-SETA's ETQA.

Moderation Option:
The moderation requirements of MAPPP-SETA's ETQA must be met in order to award credit to learners for this unit standard.

UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE

Essential embedded knowledge will be assessed through assessment of the specific outcomes in terms of the stipulated assessment criteria. Candidates are unlikely to achieve all the specific outcomes, to the standards described in the assessment criteria, without knowledge of the listed embedded knowledge. This means that for the most part, the possession or lack of the knowledge can be directly inferred from the quality of the candidate's performance. Where direct assessment of knowledge is required, assessment criteria have been included in the body of the unit standard.

The following embedded knowledge is addressed in an integrated way in the unit standard:

Understanding programme research results

Commissioning, co-productions and licensing agreements

Scheduling for a specific time slot and channel's mandate

Budgeting for a programme

Critical Cross-field Outcomes (CCFO):

UNIT STANDARD CCFO IDENTIFYING

Identify and solve budgetary problems and make decisions using critical and creative thinking to find solutions.

UNIT STANDARD CCFO WORKING

Work effectively with others (clients and colleagues) as a member of a team, group, organisation to achieve the production requirements.

UNIT STANDARD CCFO ORGANISING

Organise and manage themselves and their activities responsibly and effectively to complete work operations within deadlines.

UNIT STANDARD CCFO COLLECTING

Collect, analyse, organise and critically evaluate information on the performance of programmes.

UNIT STANDARD CCFO COMMUNICATING

Communicate effectively (with clients and colleagues), using visual and / or language skills in the modes of oral and / or written presentations.

UNIT STANDARD CCFO SCIENCE

Use science and technology (software programmes) effectively and critically showing responsibility towards the environment (venue) and health of others (client and colleagues).

UNIT STANDARD CCFO DEMONSTRATING

Demonstrate an understanding that commissioning is a set of related systems and that problem-solving do not exist in isolation.

UNIT STANDARD ASSESSOR CRITERIA

Assessors should keep the following principles in mind when designing and conducting assessments against this unit standard:

Focus the assessment activities on gathering evidence in terms of the main outcome expressed in the title to ensure assessment is integrated rather than fragmented. Remember we want to declare the person competent in terms of the title. Where assessment at title level is unmanageable, then focus assessment around each specific outcome, or groups of specific outcomes.

Make sure evidence is gathered across the entire range, wherever it applies. Assessment activities should be as close to the real performance as possible, and where simulations or role-plays are used, there should be supporting evidence to show the candidate is able to perform in the real situation.

Do not focus the assessment activities on each assessment criterion. Rather make sure the assessment activities focus on outcomes and are sufficient to enable evidence to be gathered around all the assessment criteria.

The assessment criteria provide the specifications against which assessment judgements should be made. In most cases, knowledge can be inferred from the quality of the performances, but in other cases, knowledge and understanding will have to be tested through questioning techniques. Where this is required, there will be assessment criteria to specify the standard required.

The task of the assessor is to gather sufficient evidence, of the prescribed type and quality, as specified in this unit standard, that the candidate can achieve the outcomes again and again and again. This means assessors will have to judge how many repeat performances are required before they believe the performance is reproducible.

All assessments should be conducted in line with the following well documented principles of assessment: appropriateness, fairness, manageability, integration into work or learning, validity, direct, authentic, sufficient, systematic, open and consistent.

REREGISTRATION HISTORY

As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015.

QUALIFICATIONS UTILISING THIS UNIT STANDARD:

	ID	QUALIFICATION TITLE	PRE-2009 NQF LEVEL	NQF LEVEL	STATUS	END DATE	PRIMARY OR DELEGATED QA FUNCTIONARY
Elective	58394	National Certificate: Film and Television Production	Level 5	Level TBA: Pre-2009 was L5	Passed the End Date - Status was "Reregistered"	2023-06-30	MICTS

PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD:

This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.

1.	BLC Entertainment
2.	Epitome Villa (Pty)Ltd
3.	EYETHU NATIONAL COMPUTER COLLEGE PTY LTD
4.	FILM Mentorship & Training SA
5.	Frayintermedia Cc
6.	MBOWA COLLEGE PTY LTD
7.	Media Village Training
8.	OL Afrika Media
9.	OPELONG BUSINESS INSTITUTE (PT
10.	Peo Entle HIV Wellness Management and Youth Skills Development NPO
11.	PRX SCHOOL TEST
12.	Richfield Graduate Institute of Technology Pty Ltd
13.	SOUTH AFRICAN CORPORATE TRAINING ASSOCIATION (PTY) LTD
14.	VUTHLARI MARKETING CONSULTING
15.	Youth Media Movement
16.	ZA WIT (PTY) LTD