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SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD: 

Select music for radio stations 
SAQA US ID UNIT STANDARD TITLE
117540  Select music for radio stations 
ORIGINATOR
SGB Audio-visual Media Production 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-  
FIELD SUBFIELD
Field 04 - Communication Studies and Language Communication Studies 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 5  Level TBA: Pre-2009 was L5  15 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Reregistered  2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2024-06-30   2027-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
The purpose of the learning is that learners are able to select music for radio stations. The selection of music is fundamental to the success of a radio station, and such selection must necessarily be optimally suited to the target audience of the radio station and ethos. Learners are able to justify their selection of music in a manner that shows insight into objectives of the radio station as well as the preferences of the target audience.

The standard will contribute to the industry in general by providing a pool of competence crucial to both the survival radio stations and improvement of the overall quality of management within radio stations. Qualified learners are able to increase their earning capacity, thereby contributing towards the upliftment of the communities in which they live.

Credited learners are capable of:
  • Convening music listening sessions for music evaluation.
  • Selecting music for radio stations.
  • Reporting on selection of play lists.
  • Assessing audience response on selection of play lists. 

  • LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
    The credits and level assigned to this unit standard is based on the assumption that learners have already attained the following competencies:
  • Language and communication: NQF 4.
  • Computer literacy (word processing and spreadsheets end use) at NQF Level 3.
  • Project management at NQF Level 4.
  • Achieving audience strategy objectivies in radio at NQF Level 5.
  • Research analysis and implementation at NQF Level 4.
  • Writing business reports at NQF Level 4.
  • Time management at NQF Level 4. 

  • UNIT STANDARD RANGE 
    The range of this Unit Standard is reflected in the Specific Outcomes and Assessment Criteria of the Unit Standard. 

    Specific Outcomes and Assessment Criteria: 

    SPECIFIC OUTCOME 1 
    Convene music listening sessions for music evaluation. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Listening sessions are held according to station music policy, at regular intervals. 

    ASSESSMENT CRITERION 2 
    Research for play list choice is made available, which is relevant. 

    ASSESSMENT CRITERION 3 
    Songs are evaluated in terms of how audience could relate to them (including possible new fashions, music trends or station initiatives). 

    ASSESSMENT CRITERION 4 
    Local content is represented on play lists according to a predetermined plan. 

    SPECIFIC OUTCOME 2 
    Select music for radio stations. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Music is selected that complies with the station's music format. 

    ASSESSMENT CRITERION 2 
    Music is selected in a manner that adheres to the key strategic programming objectives. 
    ASSESSMENT CRITERION RANGE 
    These include increasing the loyalty factor (time spent listening), percentage of women/men listening to the station, increasing or maintaining a particular age group, penetrating into a particular LSM, any relevant indicators contained in the auditorium or regular call out music research and that local content percentages are complied with.
     

    ASSESSMENT CRITERION 3 
    The production qualities of all material received are assessed to be suitable for on-air broadcasting. 

    ASSESSMENT CRITERION 4 
    All material received is checked for accompaniment of publishing information which is correct and complete. 

    ASSESSMENT CRITERION 5 
    The lyrics are selected which meet the positioning of the station's brand. 

    ASSESSMENT CRITERION 6 
    Lyrics that might be considered offensive by the target audience are evaluated in accordance with the BCCSA's code of conduct and appropriate action taken if needed. 

    SPECIFIC OUTCOME 3 
    Report on selection of play lists. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Reports are compiled for station management which clearly and rationally justify music selection decisions. 

    ASSESSMENT CRITERION 2 
    Copies of all play list additions and deletions are distributed according to station music policy. 

    ASSESSMENT CRITERION 3 
    Music companies and independent submitters are informed of songs added to the play lists according to station music policy. 

    ASSESSMENT CRITERION 4 
    Reconciliation's are made of specialised music programs featuring music that will not be added to the music database but played directly from CD according to station music policy. 

    SPECIFIC OUTCOME 4 
    Assess audience response on selection of play lists. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    Rough measures of audience responses are agreed on, which are appropriate. 

    ASSESSMENT CRITERION 2 
    Audience response is assessed using predetermined measures. 

    ASSESSMENT CRITERION 3 
    Negative audience responses are assessed for validity in an objective fashion. 

    ASSESSMENT CRITERION 4 
    Negative audience responses are reacted to in a manner that is appropriate. 


    UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
  • Assessment of learner achievements takes place at providers accredited by a relevant ETQA (RSA, 1998b) for the provision of programs that result in the outcomes specified for this unit standard.
  • Anyone assessing a learner against this unit standard must be registered as an assessor with a relevant ETQA.
  • Any institution offering learning that will enable achievement of this unit standard must be accredited as a provider with a relevant ETQA.
  • The relevant ETQA according to the moderation guidelines and the agreed ETQA procedures will oversee moderation of assessment and is responsible for moderation of learner achievements of learners who meet the requirements of this unit standard. 

  • UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE 
    Credited learners understand and can explain:
  • Genres in music.
  • Stock management.
  • Specified Procedures relevant to broadcasting.
  • Time management for broadcasting.
  • BCCSA's code of conduct.
  • Listener segmentation systems and categories. 

  • UNIT STANDARD DEVELOPMENTAL OUTCOME 
    N/A 

    UNIT STANDARD LINKAGES 
    N/A 


    Critical Cross-field Outcomes (CCFO): 

    UNIT STANDARD CCFO IDENTIFYING 
    Identify and solve problems where responses to problems show that such critical and creative thinking has been used to make responsible decisions when assessing audience response on selection of play lists. 

    UNIT STANDARD CCFO WORKING 
    Work effectively with others as a member of a team, group, organisation or community when convening music listening sessions for music evaluation. 

    UNIT STANDARD CCFO ORGANISING 
    Organise and manage oneself and one's activities responsibly and effectively when selecting music for radio stations. 

    UNIT STANDARD CCFO COLLECTING 
    Collect, analyse, organise and critically evaluate information when songs are evaluated in terms of how audience could relate to. 

    UNIT STANDARD CCFO COMMUNICATING 
    Communicate effectively using visual, mathematic and/or language skills in the modes of oral and/or written presentation when reporting on selection of play lists. 

    UNIT STANDARD CCFO SCIENCE 
    Use science and technology effectively and critically, showing responsibility towards the environment and health of others when selecting play lists. 

    UNIT STANDARD CCFO DEMONSTRATING 
    Demonstrate an understanding of the world as a set of related systems by recognising that problem-solving contexts do not exist in isolation when selecting music for radio stations. 

    UNIT STANDARD ASSESSOR CRITERIA 
    Assessors should keep the following principles in mind when designing and conducting assessments against this unit standard:
  • Focus the assessment activities on gathering evidence in terms of the main outcome expressed in the title to ensure assessment is integrated rather than fragmented. Remember we want to declare the person competent in terms of the title. Where assessment at title level is unmanageable, then focus assessment around each specific outcome, or groups of specific outcomes.
  • Make sure evidence is gathered across the entire range, wherever it applies. Assessment activities should be as close to the real performance as possible, and where simulations or role-plays are used, there should be supporting evidence to show the learner is able to perform in the real situation.
  • Do not focus the assessment activities on each assessment criterion. Rather make sure the assessment activities focus on outcomes and are sufficient to enable evidence to be gathered around all the assessment criteria.
  • The assessment criteria provide the specifications against which assessment judgements should be made. In most cases, knowledge can be inferred from the quality of the performances, but in other cases, knowledge and understanding will have to be tested through questioning techniques. Where this is required, there will be assessment criteria to specify the standard required.
  • The task of the assessor is to gather sufficient evidence, of the prescribed type and quality, as specified in this unit standard, that the learner can achieve the outcomes again and again and again. This means assessors will have to judge how many repeat performances are required before they believe the performance is reproducible.
  • All assessments should be conducted in line with the following well documented principles of assessment: appropriateness, fairness, manageability, integration into work or learning, validity, direct, authentic, sufficient, systematic, open and consistent. 

  • REREGISTRATION HISTORY 
    As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

    UNIT STANDARD NOTES 
    N/A 

    QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
      ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
    Elective  49122   National Certificate: Radio Station Management  Level 5  Level TBA: Pre-2009 was L5  Reregistered  2023-06-30  MICTS 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    1. Institute for the Advancement of Journalism 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.