SAQA All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.
SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED QUALIFICATION: 

Doctor of Commerce in Marketing 
SAQA QUAL ID QUALIFICATION TITLE
97022  Doctor of Commerce in Marketing 
ORIGINATOR
Cape Peninsula University of Technology 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY NQF SUB-FRAMEWORK
CHE - Council on Higher Education  HEQSF - Higher Education Qualifications Sub-framework 
QUALIFICATION TYPE FIELD SUBFIELD
Doctoral Degree  Field 03 - Business, Commerce and Management Studies  Marketing 
ABET BAND MINIMUM CREDITS PRE-2009 NQF LEVEL NQF LEVEL QUAL CLASS
Undefined  360  Not Applicable  NQF Level 10  Regular-Provider-ELOAC 
REGISTRATION STATUS SAQA DECISION NUMBER REGISTRATION START DATE REGISTRATION END DATE
Registered-data under construction  EXCO 0324/24  2024-07-01  2027-06-30 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2027-06-30   2029-06-30  

Registered-data under construction

The qualification content is currently being updated for the qualifications with the status “Registered-data under construction” or showing “DETAILS UNDER CONSTRUCTION” to ensure compliance with SAQA’S Policy and Criteria for the registration of qualifications and part-qualifications on the National Qualifications Framework (NQF) (As amended, 2022). These qualifications are re-registered until 30 June 2027 and can legitimately be offered by the institutions to which they are registered.

 

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

PURPOSE AND RATIONALE OF THE QUALIFICATION 
The qualified learner will be competent in conducting research to such an extent that a substantial contribution is made towards the development of the field of marketing. 

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
Recognition of Prior Learning (RPL):
The qualification will be awarded to a learner who has provided evidence that the stated competence of the qualification has been achieved through experience that complies with the stated specified outcomes.

Entry Requirements:
  • National Qualifications Framework (NQF) Level 9 in marketing relevant field. 
    		•

    RECOGNISE PREVIOUS LEARNING? 
    Y 

    QUALIFICATION RULES 
    The qualification will be awarded to a learner who has provided evidence to the satisfaction of the assessors that the stated competence of the qualification, as detailed in the specified outcomes, has been achieved, either through education and training in a single provider's learning programme, or through experience that complies with the stated specified outcomes. 

    EXIT LEVEL OUTCOMES 
    1. Conduct research.
    2. Contribute towards the development of the field of marketing by exploring or investigating a specific topic in marketing.

    Specified Level:
    1. Thorough knowledge of the research process (C - 60 Credits) (National Qualifications Framework (NQF) 8) " Application of research methodology (C - 60 Credits) (National Qualifications Framework (NQF) 8).

    2. Identify and formulate a problem in the marketing field that will contribute to the development of marketing (C - 60 Credits) (National Qualifications Framework (NQF) 8).
  • Conduct secondary research related to the identified problem (C - 60 Credits) (National Qualifications Framework (NQF) 8).
  • Conduct primary research related to the identified problem (C) (60 Credits) (National Qualifications Framework (NQF) 8).
  • Compile a report on the research findings (C - 60 Credits) (National Qualifications Framework (NQF) 8).

    Critical Level:
  • Identify and solve problems in which responses display that responsible decisions, using critical and creative thinking, have been made.
  • Work with others effectively as a member of a team, group, organisation, community.
  • Organise and manage oneself and one's activities responsibly and effectively.
  • Collect, organise, analyse and critically evaluate information.
  • Use science and technology effectively and critically, showing responsibility towards the environment and the health of others.
  • Demonstrate an understanding of the world as a set of related systems by recognising that problem solving contexts do not exist in isolation.
  • Contribute to the full personal development of each learner and the social and economic development of the society at large by making it the underlying intention of any programme of learning to make an individual aware of the importance of:
  • Participating as responsible citizens in the life of local, national and global communities.
  • Being culturally and aesthetically sensitive across a range of social contexts.
  • Reflecting on and exploring of a variety of strategies to learn more effectively.
  • Developing of entrepreneurial opportunities.
  • Conduct research. 
    		•

    ASSOCIATED ASSESSMENT CRITERIA 
    1. A thesis in the marketing field must be completed in such a way that a contribution is made towards the development of marketing as a social science.

    Integrated Assessment:
    Continuous assessment of research work, self-assessment, summative assessment on the completion of the thesis. 

    ARTICULATION OPTIONS 
    Postdoctoral studies in the field of Marketing. 

    MODERATION OPTIONS 
    N/A 

    CRITERIA FOR THE REGISTRATION OF ASSESSORS 
    N/A 

    NOTES 
    N/A 

    LEARNING PROGRAMMES RECORDED AGAINST THIS QUALIFICATION: 
    When qualifications are replaced, some (but not all) of their learning programmes are moved to the replacement qualifications. If a learning programme appears to be missing from here, please check the replaced qualification.
     
    NONE 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS QUALIFICATION: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    1. Cape Peninsula University of Technology 


    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.