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All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |
| SOUTH AFRICAN QUALIFICATIONS AUTHORITY |
| REGISTERED QUALIFICATION: |
| Advanced Diploma in Journalism |
| SAQA QUAL ID | QUALIFICATION TITLE | |||
| 109766 | Advanced Diploma in Journalism | |||
| ORIGINATOR | ||||
| Cape Peninsula University of Technology | ||||
| PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY | NQF SUB-FRAMEWORK | |||
| CHE - Council on Higher Education | HEQSF - Higher Education Qualifications Sub-framework | |||
| QUALIFICATION TYPE | FIELD | SUBFIELD | ||
| Advanced Diploma | Field 04 - Communication Studies and Language | Communication Studies | ||
| ABET BAND | MINIMUM CREDITS | PRE-2009 NQF LEVEL | NQF LEVEL | QUAL CLASS |
| Undefined | 120 | Not Applicable | NQF Level 07 | Regular-Provider-ELOAC |
| REGISTRATION STATUS | SAQA DECISION NUMBER | REGISTRATION START DATE | REGISTRATION END DATE | |
| Reregistered | EXCO 0821/24 | 2019-07-25 | 2027-06-30 | |
| LAST DATE FOR ENROLMENT | LAST DATE FOR ACHIEVEMENT | |||
| 2028-06-30 | 2031-06-30 | |||
| In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise. |
This qualification does not replace any other qualification and is not replaced by any other qualification. |
| PURPOSE AND RATIONALE OF THE QUALIFICATION |
| Purpose:
This qualification is aimed at enhancing employability, effective operation in a business or operational environment, producing specialised editorial content and products for specific channels. This will involve an academic qualification that emphasises greater student learning autonomy and the ability to employ a detailed understanding of the discipline and areas of specialisation to solve problems peculiar to the vocation of journalism cognisant of the technical, legal, and ethical and of the genre or modalities that are employed. The aim of enhancing journalistic competence is to ensure credible and contextual reporting that facilitates informed public opinion as the prime mover of democratic politics and markets. The object of focusing on editorial management and research is to capacitate learners for complex problem solving and provide entrepreneurial capacity for the ethical and effective management of editorial resources through planning, measurement, monetisation and regulation of content, platforms and people. The specific outcomes of this qualification are achieved through the design and implementation of assessments designed to achieve higher order thinking and problem solving abilities which respond to the real needs and challenges of the South African media sector. These include, among others, to: Rationale: Adoption and adaptation to use of new media technology has fostered deep political, economic and technological changes across the media sector that has resulted in radical restructuring of journalism processes, platforms and staff profiles. Multiplatform journalism competence is increasingly demanded of both new entrants and senior journalists in traditional media. The State of the Newsroom reports (2013, 2014) identified as major challenges - the depth and mix of skills needed for production, distribution and management of media environments in a state of rapid flux and transformation (democratic pluralism) of staff and content. The content sector, including media, publishing, marketing, and advertising is a substantial contributor to the modern South African (SA) economy. The Fibre Processing and Manufacturing Sector Education and Training Authorities (SETA) has identified scarce skills in the area of newspaper and periodical editor among others, and critical skills shortage in capacity of entrants to manage Small, Middle and Medium Enterprises. The Media Information Communications and Technology (MICT) SETA (MICT SETA) have identified authors, radio journalists and camera operation as scarce skills in the Electronic Media and Film sub-sector. This qualification is a vocational qualification that allows for specialisation and deepening of learner capacity in print, online or broadcast journalism as well as introducing learners to managerial and research competences. It enables learners who want to diversify their capabilities to improve prospects of employment in the non-traditional media sector such as content marketing or public relations. Learners will emerge from this qualification with capabilities to advance to senior reporting, specialised reporting and entry level to mid-media leadership/management positions across the digital print, broadcast and online media sectors. The qualification offers pathways to Postgraduate Diploma study and internationally to vocational Master's qualifications in Media broadly and Journalism specifically. |
| LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING |
| Recognition of Prior Learning (RPL):
In keeping with national policy frameworks and the institution's mission and vision, widening of access is promoted through Recognition of Prior Learning (RPL). RPL is a process of identifying the knowledge and skills of an applicant against a qualification or part thereof. The process involves the identification, mediation, assessment and acknowledgement of knowledge and skills obtained through informal, non-formal and/or formal learning. The RPL process is multi-dimensional and multi-contextual in nature, aimed at the individual needs of applicants and is handled in accordance with an institutional RPL policy by a unit dedicated to this activity. The RPL process includes guidance and counselling, as well as the preparation of a body of evidence to be presented by the RPL candidate to meet institutional requirements. An appeal procedure is also in place to accommodate queries. Entry Requirements: The minimum entry requirements are: Or |
| RECOGNISE PREVIOUS LEARNING? |
| Y |
| QUALIFICATION RULES |
| This qualification consists of compulsory and elective modules at NQF Level 7 totalling 120 Credits.
Compulsory Modules: 90 Credits: Elective Modules: 30 Credits (Choose one module): |
| EXIT LEVEL OUTCOMES |
| 1. Demonstrate an understanding of the fields of study including Media Studies, New Media, Research Methodology, Management Practice and Film Studies.
2. Employ problem and enquiry-based methodologies to develop solutions to the contemporary challenges of specialised journalism practice including print, online and broadcasting and media sustainability ethically and responsibly. 3. Gather, identify, verify, analyse and synthesise information and data within the frameworks of a discipline or conventions of a media genre to generate new knowledge in the form of journalism or research. 4. Generate academic research or media outputs for publication. |
| ASSOCIATED ASSESSMENT CRITERIA |
| Associated Assessment Criteria for Exit Level Outcome 1:
Associated Assessment Criteria for Exit Level Outcome 2: For Specialist Reporting: Associated Assessment Criteria for Exit Level Outcome 3: For Specialist Writing: For Advanced Broadcast Production: Associated Assessment Criteria for Exit Level Outcome 4: Integrated Assessment: The qualification will be awarded to a learner who has provided evidence to the satisfaction of the assessors that the qualification, as detailed in the stated Exit-Level Outcomes above, has been achieved. Integrated Assessment in this qualification may take the form of a variety of assessment methods (these are largely Formative Though Summative Assessments are also included). These may include: written and oral tests, problem solving assignments, projects, presentations, case studies, portfolios, research reports and open or closed book tests. Where possible, assessments or themes that span subjects are actively encouraged to achieve higher-level thinking within a context of advanced vocational/entry-level professional practice. Learners will obtain theoretical input in all courses and will demonstrate their understanding and practical abilities through both theoretical assessments (such as essays) as well as applied practice through individual and group work. |
| INTERNATIONAL COMPARABILITY |
| In terms of national comparability this Advanced Diploma in Journalism compares well with Bachelor's degree programmes offered by:
The CPUT Advanced Diploma in Journalism was compared to qualifications and outcomes for Journalism in international tertiary institutions in: In order to make a direct comparison of the qualification, the Title, Exit Level Outcomes and Assessment Criteria were compared. The comparable qualifications include the following: The Netherlands: Institution Name: Fontys University of Applied Sciences. Qualification name: Bachelor Degree in Journalism. Comparability - This institution has a Bachelor Degree in Journalism and is similar to the CPUT qualification with a balance between theory and practice. The Journalism course at Fontys University takes 4 years and is very practical. For example, at the University, students immediately gain experience with all media: newspaper, radio, television, online (internet) and magazine. At Fontys University, the study load is on average 40 hours per week, of which approximately 20 hours for lessons and meetings and further 20 hours for self-study and practice. Almost about 300 new students are admitted every year into the programme. In this University responsible journalism and innovation are promoted through the lens of emerging technologies. The curriculum in the University also highlights developments in the field of artificial intelligence (AI), virtual or augmented reality (VR or AR) influence journalistic roles and practices. The University also explores which journalistic skills and mindsets are required for the meaningful deployment of these new technologies. This concerns not only technical but also ethical skills. They also investigate, under the heading People-oriented Journalism, how it can involve the public in a smarter way in the journalistic research, editing and production process. Finally, they explore existing and new journalistic roles and practices through design research. Based on the above comparability premises, the curriculum at Fontys Univesity has been adapted to some of the CPUT Advanced Diploma modules such as Interactive Journalism and Basic Research Project. Interactive Journalism is practice-based course underpinned by theoretical knowledge drawn from media studies, new media and the social sciences, as well as practical and procedural knowledge drawn from (but not limited to) the fields of multimedia journalism, social media journalism, data journalism, online journalism and interactive publishing. In the advanced diploma, students are also to conduct a research as part of their partial fulfilment to complete their studies. Justification for selection - Fontys University of Applied Sciences is a Dutch university of applied sciences with over 44.000 students in several campuses located in the southern Netherlands. Fontys University of Applied Sciences is ranked among the best universities of applied sciences in the Netherlands. All Fontys study programmes are accredited by the Dutch-Flemish Accreditation Organisation (NVAO) or equivalent British accreditation bodies. The Netherlands: Institution name: Windesheim University of Applied Sciences Qualification: Bachelor in Journalism and Communication Comparability - In Windesheim University, Constructive journalism is encouraged to tell stories that build people up, rather than tear them down. The core of the programme in the University is to build a 'constructive' news platform from scratch. This is where students and teachers teach and inspire each other and learn about taking off blinders, finding new angles, asking different questions, and looking for solutions. Students develop skills how to empower and engage with their audience and by doing so, their reporting will become better journalism with a competitive edge. They also learn how to create compelling constructive content, with the help of a variety of constructive angles, frames and methods. And students learn to discover how to engage their audience in new and exciting ways to portray the world more accurately! Similarly, the Advanced Diploma in Journalism at CPUT requires students to demonstrate knowledge of institutional practices of media research, media management, interactive journalism and specialised reporting. Problem and enquiry-based methodologies help students find solutions to the contemporary challenges of journalism practice and media work in these discrete but interrelated areas. There are some modules adopted from Windesheim University that include - Basic Research Project and Specialist News Writing that enables students to be more constructive in their media engagements. Justification for selection - Windesheim University of Applied Sciences is a Dutch vocational university institute for higher education and research. It has over 22,500 students, thousands of other study participants and more than 2,250 members of staff. It is one of the most respected and largest universities of applied sciences in the Netherlands. The Netherlands: Institution name: Utrecht University. Qualification: Bachelor in Media and Culture Programme Studies. Comparability - At Utrecht University, the Media and Culture programme focus on different types of media in a broad context and in relation to one another. Students learn about the history, theory and larger social context in which different media function. The students are encouraged to do a research project (thesis) under which different media contexts and practices are covered. With CPUT's Advanced Diploma, students conduct research on media theories, contexts and practices. Research methods and theory are applied to produce an evidence-based research report which critically explicates a defined media-related problem based on the collection and analysis of data and provides recommendations for the same. The outcome of the Media Research Project, which will be conducted under supervision, is a 15000 word dissertation. The Media Research Project will apply multi-disciplinary and advanced conceptual knowledge drawn mainly from media studies and the social sciences (but which may include application of theoretical frameworks and scholarship from disciplines such as communication science, journalism studies, cultural studies and others as applicable). The course is articulated through the graduate outcomes for research skills and methods embedded at levels 5 and 6 in the Mass Communication and Culture and Mass Communication and Politics 1 and 2 courses in the Diploma programme. Justification for selection - Utrecht University is one of the oldest universities in the Netherlands. It has an enrolment of 29,425 students, and employed 5,568 faculty and staff. The university is rated as the best university in the Netherlands by the Shanghai Ranking of World Universities 2013, and ranked as the 13th best university in Europe and the 52nd best university of the world. UNESCO: Institution name: United Nations Education, Scientific and Cultural Organisation (UNESCO). Curricula: Model Journalism curricula. Comparability - The UNESCO Journalism Model Curricula focused on developing countries and emerging democracies. These syllabi are relevant to all democratic societies in which journalism education is an important part of national efforts at promoting free, independent and pluralistic media development. An added value of these new syllabi consists in the use of globally inclusive sources of references, increased focus on online resources and gender-sensitivity. The development of the UNESCO Model Curricula is an attempt by UNESCO to set standards based on good practice internationally. Thus, the Advanced Diploma in Journalism at CPUT incorporated some of the elements in the model in the subject Specialist Writing 4. From UNESCO model, some of the pertinent specialised reporting issues have been incorporated in the module Specialized Reporting. Specialist Writing 4 is a praxis-based subject which is underpinned by the application of relevant, advanced disciplinary knowledge, as well as theoretical, practical and procedural knowledge drawn from the academic field or fields related to a genre of specialized journalism on offer by the journalism programme. This specialisation continues from the niche reporting area in Specialised Writing 3 and may include (but is not limited to) investigative journalism, financial journalism, environmental journalism, science and technology journalism, and so on. Justification for selection - The initial piloting of UNESCO Model Curricula by some seventy journalism training institutions in over sixty countries has thrown up even fresher and significant developments for journalism education to adapt to specialized knowledge and skills acquisition. It is one of the best curriculum adopted by several higher institutions internationally. Germany: Institution name: Hochschule Hannover University of Applied Sciences and Arts. Qualification: Bachelor Degree in Photojournalism and Documentary Photography. Comparability - Bachelor Degree in Photojournalism and Documentary Photography is taught over four years at Hochschule Hannover University. The Journalism program in this University is aimed at practice-oriented applicants interested in working in a multi-media and creative field, especially in broadcasting, online publishing or in public relations. The program offers a balanced mix of lectures, seminars, and practical editorial work. The compulsory modules of all the study areas teach basic competency in the media and political systems, statistics and media research, media ethics, media law, and basic design and production skills in the areas of writing and copywriting, photography, video technology, sound engineering, editing systems, management and format knowledge. After completing the compulsory phase, students can choose between one of the following specialization areas: Presenting, Video Journalism, and Online Journalism. The specialization is concluded with an extensive practical project, which is usually undertaken in collaboration with a renowned media partner. In Advanced Diploma in Journalism at CPUT, an Advanced Broadcast Production is to be taught. Advanced Broadcast Production is a professional praxis-based course drawing on conceptual, practical and procedural knowledge from (but not limited to) the disciplines of culture and media studies and film studies. Students learn editorial and technical skills for pre-production (including planning, scripting) and production and post-production for long form broadcast magazine and documentary production. Documentary appreciation and critical analysis of video documentary practice, in the context of a study of the history of video documentary and through the production of video documentary features. " Visual semiotics " Media and Representation in film " Narrative theory " Film criticism " Video documentary scripting, production and editing. Similar to the Hochschule's offerings the students conculde their studies with Work Integrated Learning. Justification for selection - CPUT has an MOU with Hochscule Hannover University in which CPUT Journalism lecturers go for an exchange teaching programmes. The University is the second largest university in Hanover with 9600 enrolled students and 620 professors and employees. It is also one of the highly esteemed higher learning institutions in Germany. |
| ARTICULATION OPTIONS |
| This qualification allows for the following articulation possibilities.
Horizontal Articulation: Vertical Articulation: |
| MODERATION OPTIONS |
| N/A |
| CRITERIA FOR THE REGISTRATION OF ASSESSORS |
| N/A |
| NOTES |
| N/A |
| LEARNING PROGRAMMES RECORDED AGAINST THIS QUALIFICATION: |
| NONE |
| PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS QUALIFICATION: |
| This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here. |
| NONE |
| All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |