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SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED QUALIFICATION: 

Diploma in Sport Management 
SAQA QUAL ID QUALIFICATION TITLE
101170  Diploma in Sport Management 
ORIGINATOR
Vaal University of Technology 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY NQF SUB-FRAMEWORK
CHE - Council on Higher Education  HEQSF - Higher Education Qualifications Sub-framework 
QUALIFICATION TYPE FIELD SUBFIELD
Diploma (Min 360)  Field 02 - Culture and Arts  Sport 
ABET BAND MINIMUM CREDITS PRE-2009 NQF LEVEL NQF LEVEL QUAL CLASS
Undefined  360  Not Applicable  NQF Level 06  Regular-Provider-ELOAC 
REGISTRATION STATUS SAQA DECISION NUMBER REGISTRATION START DATE REGISTRATION END DATE
Registered-data under construction  EXCO 0324/24  2024-07-01  2027-06-30 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2027-06-30   2029-06-30  

Registered-data under construction

The qualification content is currently being updated for the qualifications with the status “Registered-data under construction” or showing “DETAILS UNDER CONSTRUCTION” to ensure compliance with SAQA’S Policy and Criteria for the registration of qualifications and part-qualifications on the National Qualifications Framework (NQF) (As amended, 2022). These qualifications are re-registered until 30 June 2027 and can legitimately be offered by the institutions to which they are registered.

 

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

PURPOSE AND RATIONALE OF THE QUALIFICATION 
The intended purpose of this qualification is to give the successful learner a professional, vocational and sound understanding of the general theoretical principles and their applications in the field of Sport Management. 

LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
Recognition of Prior Learning (RPL).
The Institutional Recognition of Prior Learning (RPL) policy and procedures are followed. Learners who do not meet entry requirements can apply for access to the qualification through RPL against a module, or part/full qualification for learning obtained through formal, informal and non-formal learning. Learners need to submit a Portfolio of Evidence which will be internally assessed. Credits may be awarded based on the assessment results and learners have the opportunity to appeal against the assessment result where credits were not awarded.

Entry Requirements:
The minimum requirement is:
  • National Senior Certificate National Qualifications Framework(NQF) Level 4. 

  • RECOGNISE PREVIOUS LEARNING? 

    QUALIFICATION RULES 
    This qualification comprises of compulsory and elective modules at National Qualifications Framework(NQF) Level 5, 6 and 7 totalling at 370 Credits.

    Compulsory Modules, Level 5, 170 Credits:
  • Applied Communication Skills 1.2, 8 Credits.
  • Applied Communication Skills 1.1, 8 Credits.
  • Marketing 1.1, 10 Credits.
  • Information Communication Technology(ICT) Skills 1, 10 Credits.
  • Marketing 1.2, 10 Credits.
  • Sport Management 1.2, 10 Credits.
  • Public Relations 1.2, 12 Credits.
  • Public Relations 1.1, 12 Credits.
  • Sport Management 1.1, 10 Credits.
  • Sport and Physical Recreation 1.1, 10 Credits.
  • Sport Practical 1, 10 Credits.
  • Sport and Physical Recreation 1.2, 10 Credits.
  • Consumer Behaviour 1.1, 10 Credits.
  • Personal Selling 1.2, 10 Credits.
  • Personal Selling 1.1, 10 Credits.
  • Consumer Behaviour 1.2, 10 Credits.
  • Entrepreneurship 1, 10 Credits.

    Compulsory Modules, Level 6, 140 Credits:
  • Applied Communication Skills 2.2, 8 Credits.
  • Sport Management 2.1, 12 Credits.
  • Sport Management 2.2, 12 Credits.
  • Applied Communication Skills 2.1, 8 Credits.
  • Sport and Physical Recreation 2.2, 12 Credits.
  • Sport Practical 2, 16 Credits.
  • Marketing 2.1, 15 Credits.
  • Sport and Physical Recreation 2.1, 12 Credits.
  • Marketing 2.2, 15 Credits.
  • Work Integrated Learning (Sport), 30 Credits.

    Compulsory Modules, Level 7, 60 Credits:
  • Sport and Physical Recreation 3.1, 20 Credits.
  • Sport Practical 3, Credits, 20 Credits.
  • Sport Management 3.1, 20 Credits. 

  • EXIT LEVEL OUTCOMES 
    1. Perform general sports related middle management responsibilities.
    2. Apply marketing principles in the sport and recreation environment.
    3. Apply public relations and media studies principles in the sport and recreation environment.
    4. Execute responsibilities in other elected sport and physical recreation aspects. 

    ASSOCIATED ASSESSMENT CRITERIA 
    Associated Assessment Criteria for Exit Level Outcome 1:
  • Apply the management functions of planning, organising, and directing of staff and control.
  • Compile annual budgets and monitor income and expenditure within such budget.
  • Appraise performance and take corrective action.
  • Describe the outsourcing of security responsibilities or performing such responsibilities in-house.
  • Develop security systems to safeguard staff, facilities and equipment.
  • Stay within security budgeting constraints.
  • Develop budgets for tournaments/events.
  • Design a time frame for critical actions to be taken.
  • Assign planning responsibilities to staff.
  • Set standards of performance, measuring actual performance and taking of corrective action.
  • Apply the parameters of the principles guiding the law of contract and sale.
  • Apply the parameters of legislation governing labour practice.
  • Apply the parameters of legislation governing labour practice.

    Associated Assessment Criteria for Exit Level Outcome 2:
  • Conduct environmental scanning and competitor analysis to identify opportunities and threats.
  • Conduct an internal audit to identify strengths and weaknesses.
  • Apply market -forecasting techniques to determine potential demand.
  • Demonstrate an understanding marketing research procedures to conduct feasibility studies.
  • Obtain consensus on marketing objectives.
  • Conduct market segmentation to analyse the potential market.
  • Apply criteria to select segments as target markets.
  • Position the offering in the perception of the target market as having a differential advantage over competing products/services.
  • Develop product/service features to meet the requirements of target markets.
  • Develop a distribution network to allow access to target markets.
  • Formulate pricing and discount policy.

    Associated Assessment Criteria for Exit Level Outcome 3:
  • Establish perception of constituent of the organisation and its products/services.
  • Apply the research process to obtain relevant information for corporate.
  • Develop a corporate image strategy Identify all constituents of the organisation.
  • Select appropriate media strategies to communicate with constituents.
  • Maintain press relations to ensure coverage of news worthy incidents/events.
  • Prepare press releases.

    Associated Assessment Criteria for Exit Level Outcome 4:
  • Apply sociological theories to the sport environment.
  • Apply principles of psychology for a variety of sport situations.
  • Execute psychological techniques to enhance sport performance in a variety of sport situations.

    Integrated Assessment.
    Both formative and summative assessments are integral components of all modules within the qualification and have application to both traditional summative and continuous assessment, ensuring overall applied competence. All teaching and learning activities in the qualification are aligned to the assessment approach of the individual modules indicating a constructive alignment approach in the design of the qualification. The assessment activities form an integral part of the teaching and learning process and are systematically and purposefully used to generate data for grading. Timely feedback provided to the learners forms part of the assessment strategy of the institution and is used to inform teaching and learning and to improve the curriculum. Learning outcomes in all modules give an indication as to what will be assessed in the module and thus ensures constructive alignment of the modules within the qualification. 

  • INTERNATIONAL COMPARABILITY 
    There are similar international qualifications, but individual institutions have unique offerings which may/may not articulate with this qualification entirely. There is undoubtedly synergy in courses with variations ranging from slight to extreme synergy-depending on the institution. 

    ARTICULATION OPTIONS 
    This allows qualification for horizontal and vertical articulation:
    Horizontal Articulation:
  • Diploma in Sport and Exercise, Level 6.

    Vertical Articulation:
  • Advanced Diploma in Sport Management, Level 7. 

  • MODERATION OPTIONS 
    N/A 

    CRITERIA FOR THE REGISTRATION OF ASSESSORS 
    N/A 

    NOTES 
    N/A 

    LEARNING PROGRAMMES RECORDED AGAINST THIS QUALIFICATION: 
    When qualifications are replaced, some (but not all) of their learning programmes are moved to the replacement qualifications. If a learning programme appears to be missing from here, please check the replaced qualification.
     
    NONE 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS QUALIFICATION: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    1. Vaal University of Technology 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.