SAQA All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.
SOUTH AFRICAN QUALIFICATIONS AUTHORITY 
REGISTERED UNIT STANDARD: 

Develop plans to manage sponsorship for a recreation programme 
SAQA US ID UNIT STANDARD TITLE
243611  Develop plans to manage sponsorship for a recreation programme 
ORIGINATOR
SGB Sport, Recreation & Fitness 
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY
-  
FIELD SUBFIELD
Field 02 - Culture and Arts Sport 
ABET BAND UNIT STANDARD TYPE PRE-2009 NQF LEVEL NQF LEVEL CREDITS
Undefined  Regular  Level 4  NQF Level 04 
REGISTRATION STATUS REGISTRATION START DATE REGISTRATION END DATE SAQA DECISION NUMBER
Reregistered  2018-07-01  2023-06-30  SAQA 06120/18 
LAST DATE FOR ENROLMENT LAST DATE FOR ACHIEVEMENT
2024-06-30   2027-06-30  

In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise.  

This unit standard does not replace any other unit standard and is not replaced by any other unit standard. 

PURPOSE OF THE UNIT STANDARD 
Learners credited with this unit standard are able to prepare and present proposals to potential sponsors for a specific programme, identify the needs of sponsors and ensure the sponsored resources are properly managed.

On completion of this unit standard the qualifying learner will be able to:
  • Identify potential sponsors for a specific recreation programme.
  • Prepare and present a sponsorship proposal.
  • Prepare a simple sponsorship contract.
  • Prepare plans to manage the sponsorship. 

  • LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING 
    Learners accessing this unit standard will have demonstrated competence in Numeracy and Literacy at NQF Level 3 or equivalent. 

    UNIT STANDARD RANGE 
    Programmes include funding for clubs and organizations, teams and groups, individuals, events, programmers and awards.

    Sponsorship refers to obtaining various types of resources for example refreshment, human resources, funding, hire of venue, equipment, and any other assistance to implement successful recreation programs. 

    Specific Outcomes and Assessment Criteria: 

    SPECIFIC OUTCOME 1 
    Identify potential sponsors for a specific recreation programme. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    The programme and its objectives are clearly defined. 

    ASSESSMENT CRITERION 2 
    The selection criteria of potential sponsors are identified and understood. 
    ASSESSMENT CRITERION RANGE 
    Selection criteria includes the target market the sponsor wishes to associate with or given access to, events or programs the sponsor wishes to be associated with.
     

    ASSESSMENT CRITERION 3 
    The programme and the potential sponsors are matched according to the identified selection criteria. 

    SPECIFIC OUTCOME 2 
    Prepare and present a sponsorship proposal. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    The budgetary requirements of the programme are estimated. 

    ASSESSMENT CRITERION 2 
    The proposal to include the budget and the background information is compiled. 

    ASSESSMENT CRITERION 3 
    The value of the programme and the benefits that will accrue to the sponsor from being associated with the programme is demonstrated to the sponsor. 
    ASSESSMENT CRITERION RANGE 
    Benefits include: media coverage, promotion, increased profile of the sponsor product or image in the community.
     

    ASSESSMENT CRITERION 4 
    The nature and amount of sponsorship sought in the proposal is formulated. 

    ASSESSMENT CRITERION 5 
    An appropriate format for presentation to the target audience is choose and designed. 

    SPECIFIC OUTCOME 3 
    Prepare a simple sponsorship contract. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    In consultation with the sponsor, identify and record the sponsor's requirements. 
    ASSESSMENT CRITERION RANGE 
    Requirements may include - logo use and placement, acknowledgement, banner placement, media coverage, access to events, launches, functions, presentations, naming rights.
     

    ASSESSMENT CRITERION 2 
    In consultation with the sponsor identify and record the sponsor's contribution. 
    ASSESSMENT CRITERION RANGE 
    Contributions may include money, personal assistance, marketing, advertising, services, staff, facilities, equipment.
     

    ASSESSMENT CRITERION 3 
    The period of sponsorship is clearly defined by both parties. 

    ASSESSMENT CRITERION 4 
    The terms and conditions of the sponsorship are decided upon and agreed to by both parties. 

    SPECIFIC OUTCOME 4 
    Prepare plans to manage sponsorship. 

    ASSESSMENT CRITERIA
     

    ASSESSMENT CRITERION 1 
    A contract or document is prepared and presented to the sponsor for verification. 

    ASSESSMENT CRITERION 2 
    An action plan is prepared and presented to the sponsor to demonstrate how the requirements the sponsor will be met. 

    ASSESSMENT CRITERION 3 
    The benefits to the sponsor are clearly described and explained in terms of the contract document. 
    ASSESSMENT CRITERION RANGE 
    Benefits include - media coverage, promotion, and increased profile of the sponsor, product, or image.
     

    ASSESSMENT CRITERION 4 
    A list of criteria is described to evaluate if the sponsor has achieved the outcomes and benefits after the event. 

    ASSESSMENT CRITERION 5 
    A meeting is scheduled with the sponsor with the intention of securing a renewal of the sponsorship. 

    ASSESSMENT CRITERION 6 
    A meeting is scheduled with the sponsor to discuss the reasons why the benefits were not achieved. 


    UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS 
  • An individual wishing to be assessed against this unit standard (including through RPL) may apply to an assessment agency, assessor or provider institution accredited by the relevant Education and Training Quality Assurance body (ETQA), or one with an appropriate memorandum of understanding (MOU) with the relevant ETQA.
  • Anyone assessing a learner against this unit standard must be registered as an assessor with the relevant ETQA, or one with an appropriate MOU with the relevant ETQA.
  • Any institution offering learning that will enable achievement of this unit standard, or assessing this unit standard, must be accredited as a provider with the relevant ETQA, or one with an appropriate MOU with the relevant ETQA.
  • Moderation of assessment will be conducted by the relevant ETQA, or one with an appropriate MOU with the relevant ETQA. 

  • UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE 
    The qualifying learner is able to demonstrate knowledge and understanding of:
  • Identifying specific programmes and developing plans for sponsorship.
  • Presenting plans to the sponsor.
  • Contractual obligations to the sponsor.
  • Developing a budget for the specified programme.
  • Managing the sponsorship in a responsible manner. 

  • UNIT STANDARD DEVELOPMENTAL OUTCOME 
    N/A 

    UNIT STANDARD LINKAGES 
    N/A 


    Critical Cross-field Outcomes (CCFO): 

    UNIT STANDARD CCFO IDENTIFYING 
    Learners are able to identify and closely match sponsors to the appropriate programme. 

    UNIT STANDARD CCFO ORGANISING 
  • Learners are able to effectively manage the sponsorship received.
  • Learners are able to prepare and present the proposal to potential sponsors. 

  • UNIT STANDARD CCFO COLLECTING 
    Learners are able to prepare a contract with inputs from the sponsor to the satisfaction of all parties. 

    UNIT STANDARD ASSESSOR CRITERIA 
    N/A 

    REREGISTRATION HISTORY 
    As per the SAQA Board decision/s at that time, this unit standard was Reregistered in 2012; 2015. 

    UNIT STANDARD NOTES 
    N/A 

    QUALIFICATIONS UTILISING THIS UNIT STANDARD: 
      ID QUALIFICATION TITLE PRE-2009 NQF LEVEL NQF LEVEL STATUS END DATE PRIMARY OR DELEGATED QA FUNCTIONARY
    Core  58163   Further Education and Training Certificate: Community Recreation  Level 4  NQF Level 04  Reregistered  2023-06-30  CATHSSETA 
    Elective  73129   National Diploma: Public Relations Practice  Level 5  NQF Level 05  Reregistered  2023-06-30  SERVICES 


    PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: 
    This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here.
     
    NONE 



    All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source.